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Book Description Paperback. Condition: new. Paperback. If you want to go in one direction, the best route may involve going in another. This is the concept of 'obliquity': paradoxical as it sounds, many goals are more likely to be achieved when pursued indirectly. Whether overcoming geographical obstacles, winning decisive battles or meeting sales targets, history shows that oblique approaches are the most successful, especially in difficult terrain.Pre-eminent economist John Kay applies his provocative, universal theory to everything from international business to town planning and from football to managing forest fires. He shows why the most profitable companies are not always the most profit-oriented; why the richest men and women are not the most materialistic; and why the happiest people are not necessarily those who focus on happiness. OBLIQUITY. 1. The general idea that many problems are best tackled indirectly. 2. An original, widely-applicable concept from one of the world's foremost economists.Obliquity will be The Tipping Point for the new decade Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781846682896
Book Description paperback. Condition: New. Language: ENG. Seller Inventory # 9781846682896
Book Description Paperback / softback. Condition: New. New copy - Usually dispatched within 4 working days. Whether overcoming geographical obstacles, winning decisive battles or meeting sales targets, history shows that oblique approaches are the most successful, especially in difficult terrain. This title applies the author's universal theory to topics ranging from international business to town planning and from football to managing forest fires. Seller Inventory # B9781846682896
Book Description Paperback. Condition: New. BRAND NEW ** SUPER FAST SHIPPING FROM UK WAREHOUSE ** 30 DAY MONEY BACK GUARANTEE. Seller Inventory # 9781846682896-GDR
Book Description Paperback. Condition: Brand New. 224 pages. 7.80x5.08x0.67 inches. In Stock. Seller Inventory # __1846682894
Book Description Condition: New. In. Seller Inventory # ria9781846682896_new
Book Description Condition: New. 2011. Main. Paperback. Whether overcoming geographical obstacles, winning decisive battles or meeting sales targets, history shows that oblique approaches are the most successful, especially in difficult terrain. This title applies the author's universal theory to topics ranging from international business to town planning and from football to managing forest fires. Num Pages: 224 pages. BIC Classification: KJ; VSP. Category: (G) General (US: Trade). Dimension: 197 x 130 x 18. Weight in Grams: 246. . . . . . Seller Inventory # V9781846682896
Book Description Condition: New. 2011. Main. Paperback. Whether overcoming geographical obstacles, winning decisive battles or meeting sales targets, history shows that oblique approaches are the most successful, especially in difficult terrain. This title applies the author's universal theory to topics ranging from international business to town planning and from football to managing forest fires. Num Pages: 224 pages. BIC Classification: KJ; VSP. Category: (G) General (US: Trade). Dimension: 197 x 130 x 18. Weight in Grams: 246. . . . . . Books ship from the US and Ireland. Seller Inventory # V9781846682896
Book Description Condition: New. Seller Inventory # 11664903-n
Book Description PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # HU-9781846682896