The Unbranded Student | Reclaiming Your College Search - Pick the right college & Empower your university selection: - Improves Happiness, Lower Debt - 2020 Search Guide - Softcover

Bad college advice is everywhere. Here's some good advice:
You are more than a brand.Yes, even while the world says otherwise. Today's social media environment has turned teens into brand managers, responsible for constructing an image for the world to see, like, and share. Selecting a school has never felt more daunting; choosing the right brand, never more important. But you are more than the letters on a sweatshirt or colors in a crest. You are an individual. Your gifts, interests, learning styles, and ambitions deserve careful consideration. That's what we're here for - to partner with you to find a college that will support the vision you have for your life.
Our book and course will empower you to:
1. Articulate what is special about you
2. Understand what college can - and can't - do for you
3. Formulate a thoughtful and actionable college selection process
Our goal is to help you create a college search strategy that makes sense for who you are, not who you think a college wants you to be. Ready to reclaim your college search?

After graduating from New York University in 2006, Ben Roberts didn't immediately land his dream job. Instead, he spent his days selling cars at a small dealership in Texas after funding for a startup fell through. When that season came to a close, he made a pivot to the world of higher education, where he finally discovered his calling: helping students fulfill their destinies. Over the last ten years Ben has visited almost 500 college campuses across the nation working with leadership teams focused on student success. Ben holds an MBA from Baylor University and lives in Fort Worth, Texas with his wife, Sara, and two children. He spends his days championing the success of international and first-generation students searching for college.
Dr. Lee Brown serves as Professor of Management to MBA students at Texas Woman's University. A Ph.D. in Business Strategy from the UT Arlington, Brown teaches students the art of competitive decision making. His coursework has shown him that students perfectly willing to devote hours to a classroom assignment rarely devote the same attention to their education and career path. In The Unbranded Student, Brown has harnessed the powerful tools used by the marketplace to empower high school and college students in one of the most important decisions of their lives.