An invaluable foundation book for Tourism or Tourism Management students, Holloway et al offers historical context, background theory and current research, making it possible for students to see how the industry has developed and to contextualise the current issues and challenges that Tourism is facing today. Holloway et al place emphasis on the practical operational aspects of the tourism industry, making this book well-suited to students who intend to one day work in Tourism.
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The Business of Tourism, eighth edition
"There are not many books that cover the basics of tourism as thoroughly as the Holloway textbook. It is written in an easy to understand language and is illustrated with plenty of brief examples." - Dr. Constantia Anastasiadou, School of Marketing and Tourism, Napier University Business School.
The B usiness of Tourism is an invaluable foundation book for Tourism or Tourism Management students, offering historical context, background theory and research, making it possible for students to see how the industry has developed and to contextualise the current issues and challenges that Tourism is facing today. Holloway et al place emphasis on the practical operational aspects of the tourism industry, making this book well-suited to students who intend to one day work in Tourism.
This eighth edition has been substantially revised and updated on five fronts ...
“Overall, the text provides a thorough coverage of the relevant areas required by students to gain solid theoretical, conceptual and applied knowledge bases in the area of the business of tourism.” - Ruth Taylor, School of Management, Curtin University of Technology.
Authorship
Chris Holloway is Former Professor of Tourism Management at Bristol Business School, University of West of England.
Claire Humphreys and Rob Davidson lecture at the University of Westminster and both have had extensive experience working in tourism, both in the public and private sectors. They have assisted significantly in the preparation of this substantially revised edition and are committed to the long-term future of this text.
Chris Holloway is Former Professor of Tourism Management at Bristol Business School, University of West of England.
Claire Humphreys and Rob Davidsonlecture at the University of Westminster and both have had extensive experience working in tourism, both in the public and private sectors.
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